Made in Australia, by a working planner
The business of a wedding,held in one place.
From the first quiet DM to the final dance under the lights, Sereno holds every part of the wedding business the way a planner already does — only with one place to put it. The enquiry, the brief, the contracts, the day-of run sheet, the vendors and their payments, the couple’s gentle stream of questions. One system, the way the wedding actually runs.
The product
Watch it work.
The money side runs itself, and approvals carry a real signature. Two pieces of Sereno, live below.
$0
2 of 3 payments in
Wildstem Florals
deposit · due 2 May
$1.2kPaidStone & Smoke
final · due 9 May
$4.5kDueCoral Sound
single · due 16 May
$1.8kDue
Reminders go out on their own. You get told when money lands.
Payments chase themselves
Run sheet · v3
Your planner locked the timings for the day.
Sign as
Couples sign off, on the record
“I built Sereno because I was running weddings out of eleven browser tabs. I made the one tool I actually needed.”
Abby — founder, and working wedding planner
Made in Australia
Built by a planner who has worked at venues across Victoria — for the planners running them next.
The problem
The business of a wedding deserves a home.
Briefs in Docs. Timelines in Notion. Quotes across email and WhatsApp. Budgets in a spreadsheet only you understand. By the time you’ve found the version that matters, the answer was already in three other threads — and something’s due tomorrow.
You’re a creative person spending your best hours on admin. Sereno gives that time back.
Enquiries · onboarding · planning · production · the day itself · the books · the couple. Sereno is built across the whole of it, in the order it happens.
The platform, in depth →For the couple, too
A portal they’ll love you for.
Couples see exactly what they need — what’s next, what to approve, who’s on the team — and nothing they don’t. Calm, private, and unmistakably yours. Optional white-label so it carries your studio’s name, not ours.
Founding Members — Victoria first
The first twenty-five studios.
Half-price for the first year. A direct line to shape what ships. Personal onboarding. We’d love to talk before the twenty-fifth seat goes.